Posts Tagged ‘University of North Carolina’

An outside the stadium shot featured on www.newkenan.com.

An outside the stadium shot featured on http://www.newkenan.com.

The University of North Carolina‘s Athletics Department has recently launched a website dedicated to the explanation of their football stadium renovation. This site joins a growing trend in college athletics of schools using a website to inform the public of the project, give great visual examples, and grow awareness of the avenues for support.

The site, www.newkenan.com, serves as a valuable tool for educating donors on the processes that will change with the addition of the site. The site features some exciting video of the football team, a sweeping shot of the stadium designed to make viewers feel as if they are on the field, and a whole space dedicated to donor support.

The new stadium will feature premium seating, suites, and club/loge seating. If a donor is intrigued by the offers, they can fill out and mail in a Letter of Intent for priority consideration for the new premium seating options.

Yet the East End Zone Structure will not only house premium seating, but also a Student-Athlete Center for Excellence. This structure will house additional academic housing, an Olympic sports weight center, and a center for leadership training. By adding these features, the new building will not only help generate revenue, but also aid the student-athletes of the school.

There are many other websites promoting their projects. Examples include the new Knight Arena at Oregon, the Gridiron Club at Kansas, and the Memorial Stadium Renovation at Cal.


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Louisville is but one university that uses a football kick-off event to stir excitement for their fall sports.

Louisville is but one university that uses a football kick-off event to stir excitement for their fall sports.

Many universities are searching for new ways to create demand and excitement for their upcoming football seasons in an economy when sales are not guaranteed. One such way is a fall kickoff event to attract people to campus and excite the donor base that has been anticipating football season for several months. The following are examples of events that have been carried on for many years as well as first-time efforts.

University of Louisville: For the first time ever, the Cardinal Fan Fest will grace Papa John’s Cardinal Stadium. Featuring a two-hour practice for fans to enjoy, the event will also have food and drink specials, games for children, autograph sessions from other fall sports athletes, and free sports posters. In addition, the head football coach, Steve Kragthorpe, will conduct a 45-minute autograph session after the practice.

University of North Carolina: “Meet The Heels” is coming on August 22, and will feature inflatable games for children, trading cards, posters, schedules and an autograph session with the football players. Free parking and open concession stands are a feature of this event.

University of Washington: “Raise the Woof!” This first time event allows fans and donors to meet the players of the UW team during a on-field BBQ celebration that will also feature the band and cheer teams. Beer and wine will be provided, as well as one student-athlete or coach per table. Registration for their event is a must and runs for $55 for an adult, or $450 for a table of nine.

Syracuse University: The annual Orange Fanfest will take place on August 14th and allows attendees to participate in a number of games and contests following a football practice. Special retail and ticket purchasing options will be available at this event, and many benefits for kids makes the event extremely fan friendly.

Several other universities hold similar events that are designed to boost the excitement for the upcoming football seasons. Whether the event is free or requires advanced registration, the theme of the event should revolve around interaction with the players and coaches as well as free/cheap bonuses that send attendees away happy.

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