Posts Tagged ‘Madison’

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The Badger Fund offers a wide array of benefits for multiple donor levels.

The University of Wisconsin recently treated their donors to a special event at Camp Randall Stadium prior to the opening of the season. Donors who gave at the $2,500 and above to the Badger Fund were invited to the event, which allowed donors the unique opportunity to view a practice.

Additionally, donors in attendance were able to meet Badger Legend Ron Dayne and view a special highlight video on the stadium’s video screen. Following the video, the group received a post-practice season breakdown by head coach Bret Bielema and his assistants.

This event is an excellent example of a benefit to give to donors who show a high level of commitment to the program. The inside access that comes with watching a practice and then receiving a pep-talk from the Head Coach allows donors to feel that the school and program appreciates their contributions.

Another positive for such an event is the relative low cost. While some refreshments may have been provided, the practice, video screen, and chalk talk does not require much money from the development office, keeping the event cost low and manageable.

In a time when all entertainment entities are looking to add value to their product, providing inside access for committed donors will increase the likelihood for repeat giving and a foster a sense of appreciation.


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