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Bob Stoops, football head coach at the Univers...

Bob Stoops recently made a six-figure gift to the Price College of Business.

On the heels of their recent tennis facility dedication, the Oklahoma Sooners announced that Bob Stoops is giving $150,000 to the Price College of Business. The donation will go towards allowing junior faculty members the opportunity to continue their research and teach at the undergraduate level.

This move, which obviously supports the college of business, furthers the goodwill Oklahoma has created with the academic areas of campus. Earlier this year, ADF wrote about Oklahoma’s $7 million dollar donation back to the general university.

Tennessee Athletics donated $10.35 million back to the school.

Tennessee Athletics donated $10.35 million back to the school.

This continues to be a growing trend in college athletics. Kansas has recently approved the construction of the Gridiron Club, which was passed with a substantial donation back to the general University. Tennessee, who gave $10.35 million, and Florida, who gave $6 million, have given surplus dollars back campus in addition to many others.

Moves like these build goodwill with key constituents across campus and helps cool the anti-athletics talk at many schools. If athletics departments can continue to give back to the campus, it makes it more difficult for critics to discourage the construction of facilities and high coaches salaries as the value provided through athletics to the university enriches the entire institution.

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